Free Rituals hand balm, worth £9.50, with December Marie Claire

Free Rituals hand balm, worth £9.50, with December Marie Claire

This free full-size hand balm will keep your hands hydrated all winter long

free rituals hand balm with December Marie Claire

Concerned about winter dryness now that the temperatures have finally dropped outside? Don’t worry, we’ve got you covered as our December issue comes with a free full-size Rituals The Ritual of Ayurveda hand balm. Worth £9.50, this moisturising hand lotion is the one thing you’ll want to pop in your handbag this season to prevent and soothe chapped winter hands.

Rituals’ skin softening hand balm contains ancient Ayurvedic ingredients like Indian rose and sweet almond oil to regulate the moisture balance of your skin. Rich in proteins and vitamins, the aromatic almond oil repairs and softens your hands without leaving them greasy.

To create the sweet but delicate scent that lingers long after application, the hand balm is infused with Indian rose. Its aroma has an overall uplifting effect on the body and mind, soothing your skin as well as a positively boosting your mood.

Whether you are looking for a hydrating hand lotion as a luxurious end to your at-home pamper session, or a conveniently-sized on-the-go staple to battle winter dryness in the upcoming months, Rituals’ The Ritual of Ayurveda hand balm is the perfect fit. So go and get your free gift with the December issue of Marie Claire before they disappear off the shelves.

The post Free Rituals hand balm, worth £9.50, with December Marie Claire appeared first on Marie Claire.

Victoria Beckham has just received a very special honour

Victoria Beckham has just received a very special honour

And we’re all very very excited

Victoria Beckham is one of the most talked about people in the world, and whether travelling around Australia with the family (and Harry and Megs) or launching a VB chocolate line with famed chocolatier Pierre Marcolini, she never fails to make viral news.

Today however she made news for a different reason, with the former Spice Girl and now big-time fashion designer announced as the recipient of the People’s Choice Awards’ Fashion Icon of 2018.

The annual People’s Choice awards celebrate the best in movies, TV, music and fashion, with VB being the first of the winners announced ahead of the November show.

‘Absolutely iconic,’ the People’s Choice Awards captioned a photo of Victoria Beckham. ‘Join us on Nov 11 when we honour Victoria Beckham with the Fashion Icon Award.’

And to say that it went down well would be an understatement. ‘Yes, PERFECT choice. 20 years later, she’s STILL my favourite icon,’ posted one user. While another commented: ‘One and only. Classy, timeless, elegant, smart.’

One of the most excited by the news however was Victoria Beckham herself, who took to her Instagram to post her excitement.

‘So excited to receive the Fashion Icon Award at People’s Choice November 11th! x VB’.

The People’s Choice Awards 2019 airs on 11 November.

The post Victoria Beckham has just received a very special honour appeared first on Marie Claire.

Kate Middleton opens up about the ‘important’ thing she tells her children

Kate Middleton opens up about the ‘important’ thing she tells her children

Well, this is cute

kate middleton
Credit: Beretta/Sims/REX/Shutterstock

All eyes are currently on Prince Harry and Meghan Markle after announcing that they are expecting their first child together in the Spring.

The couple are on their last leg of a 16-day tour of Australia, Fiji, Tonga and New Zealand, and they’ve been making headlines for various reasons – Meghan made an empowering speech about the importance of girls’ education, Harry revealed whether he’s hoping for a boy or a girl, and they were also rumoured to have snuck away for a mini-moon.

But while the Duke and Duchess of Sussex are working hard on the other side of the world, Prince William and Kate Middleton have been busy here in the UK.

And it was during one royal engagement that the Duchess of Cambridge decided to open up about something that’s really important to her and her family.

During a trip to Basildon Sporting Centre, Kate and William learned about an apprenticeship programme which helps young people who are not in education or employment to build a career in sports coaching.

Kate even got involved in a game of tennis, and Kensington Palace shared footage of couple getting involved with the games. It’s actually heartwarming.

But there was one moment where Kate broke royal protocol by hugging a member of the public.

Royal fan Janet Emery put her arms around Kate, and she returned the sweet gesture while also sharing information about the importance of hugs in the royal household.

kate middleton

Credit: REX/Shutterstock

Kate often talks about life at home with Prince George, Princess Charlotte and Prince Louis, and it’s always nice to hear that they’re just like us really.

‘Hugs are very important. That’s what I tell my children,’ Kate revealed.

Isn’t that lovely?

Brb, hearts are melting.

The post Kate Middleton opens up about the ‘important’ thing she tells her children appeared first on Marie Claire.

Meghan Markle recognising an Instagram fan is the sweetest thing you’ll see all day

Meghan Markle recognising an Instagram fan is the sweetest thing you’ll see all day

Can’t stop hitting replay…

meghan markle's royal tour outfits

Meghan Markle and Prince Harry have made non-stop viral news this month, from the announcement of their future baby to their reminiscing about their May wedding day.

The most news though has of course surrounded their royal tour, with the newlyweds spending the past few weeks journeying across Australia, Fiji, New Zealand and the kingdom of Tonga.

To say that they have been a hit would be a huge understatement, with the royal newlyweds making viral news every day, from their sweet comments about their future arrival to their warm greetings with members of the public.

From Meghan staying up late to bake banana bread for their host family to Prince Harry having his beard stroked by a very young fan, these two might have accomplished one of the most successful (and friendly) royal tours ever.

And this week, it got even friendlier still as the Duchess of Sussex spotted a girl she had previously mentored in a huge crowd of people and went over to give her a big hug.

During a public walkabout at the Viaduct Harbour in Auckland, Meghan spotted 20-year-old Hannah Sergel, a student who had asked Meghan for advice over Instagram before the former Suits actress became a royal.

The pair had never met in person but were friends on Instagram and Meghan even sent her motivational messages throughout her university experience.

The now Duchess of Sussex even sent Hannah a video message, thanking her for her support and explaining that she couldn’t wait to meet her one day in person.

Well, yesterday was that day.

The Duchess of Sussex got a surprise when she spotted Hannah in a huge crowd, exclaiming ‘Oh my God’ before rushing over to give Hannah a big hug.

‘She recognised me and knew who I was so that’s why she came over,’ Hannah, who had flown across the country for the occasion, told 9Honey. ‘She gave me a hug which was incredible – when I first saw her I cried. She’s just such an incredible person and I’m just so glad she’s happy with Harry.’

The student even had to be comforted by New Zealand prime minister Jacinda Ardern following the run-in because she was so emotional.

We get it Hannah,

‘Can you believe Meghan Markle held me with both her hands then went in for a hug? I’m still in shock,’ she posted to her followers after the event.

These two!

The post Meghan Markle recognising an Instagram fan is the sweetest thing you’ll see all day appeared first on Marie Claire.

The best shampoo for dry hair that’ll fix all levels of brittleness

The best shampoo for dry hair that’ll fix all levels of brittleness

Don’t settle for coarse or rough texture, make over your dry hair with one of these hero formulas

If your hair is dry you really don’t have to put up with split ends and rough lengths; the best shampoo for dry hair can change your locks for the better.

Teamed with the best hair masks, these hero formulas can (and will) put all the moisture back into your locks for the bouncy mane you crave.

And if your dry locks just won’t grow past your shoulders no matter what, then try something from our edit of the best shampoos for hair growth to find your perfect match.

Discover our round up of the best shampoo for dry hair on the market right now – or try one of the best sulphate free shampoo formulas for a product that won’t harm your hair or the environment.

Best shampoo for frizzy hair

Wella Professionals Fusion Shampoo, £10.43, lookfantastic

best shampoo for dry hair Wella Fusion

When it comes to dry hair that’s damaged from heat styling or hot weather (and frizzy as a result), you want something that’s going to replenish your hair’s moisture while also working to repair your hair over time. Wella’s Fusion range has the perfect shampoo for the job, penetrating your hair to its core and repairing each strand over time (plus it comes in gorgeous, Insta-worthy rose gold packaging). As well as giving your dry hair a much-needed boost of hydration, this shampoo will improve the condition of your hair over time.

Buy now

Best shampoo for dry damaged hair with split ends

Aveda Damage Remedy Restructuring Shampoo, £19.95, Fabled

best shampoo for dry hair Aveda

As well as seriously delicious smelling formulas, Aveda are known for being one of the biggest hair authorities on the block because they know their stuff. With quinoa protein, coconut, and a mysterious ingredient called babassu from Brazil, split ends are no match for the super Damage Remedy formula. What’s more, it’s a sulphate-free shampoo, so you don’t need to worry about overdoing the cleansing or harming the environment in the process.

Buy now

Best shampoo for dry coloured hair

John Frieda Sheer Blonde Flawless Recovery Shampoo, £6.99, Boots

best shampoo for dry hair coloured John Frieda

All coloured hair is more prone to dryness due to the effects that dye has on your locks, but achieving a bright blonde shade often involves bleaching the hair, which is even more damaging. Fortunately hair expert John Frieda has created the perfect antidote for blonde hair that’s a bit unhealthy; with rice milk and silk protein, this shampoo is the perfect remedy to maintain any shade of blonde. It’s also one of the best drugstore shampoos for dry hair, so you’ll save some pennies too.

Buy now

Best drugstore shampoo for dry hair

OGX Renewing Moroccan Argan Oil Shampoo, £4.66, Boots

Best shampoo for dry hair OGX Renewing Moroccan Argan Oil Shampoo

If you have dry hair, fortunately one of the best guys for the job is also an absolute bargain in the form of OGX’s Renewing Moroccan Argan Oil Shampoo. Argan oil is an absolute wonder ingredient when it comes to putting moisture and life back into your locks, so it’s a great choice if your hair’s looking like it’s seen better days at the moment. A total bargain, this truly is one of the best shampoos for dry hair – and there’s an extra strength version should you feel you need it.

Buy now

Best shampoo for dry brittle hair

Bedhead by TIGI Urban Antidotes Resurrection Shampoo, £6.25, Lookfantastic

best shampoo for dry hair brittle TIGI


As the name suggests, this Bedhead shampoo has the ability to bring your hair back to life. Described as ‘first aid’ for your tresses, it’s packed with moisture-infused ingredients for hair that needs a bit of help in the hydration department and will strengthen even the highest levels of brittleness. For even more boosted results, team with the Resurrection Mask (£11.63, Lookfantastic). Think soft, silky strands that you won’t believe is the same hair from before your shower. It’s THAT good.

Buy now

Best shampoo for dry fine hair

Kérastase Nutritive Bain Satin 2 Exceptional Nutrition Shampoo, £4.95, Amazon

best shampoo for dry hair fine Kerastase

Look to Kérastase if you want silky hair with added ‘oomph’ – their Nutritive Bain Satin 2 shampoo not only makes each strand feel super soft, but it adds that little bit of extra volume that finer and flatter hair really craves. Arguably one of the best shampoo for dry hair (and best haircare ranges available, full stop), Kérastase is a tad pricy for some. But if you’re willing to invest, this will transform dry hair into shimmering silk over time. Miranda Kerr is reportedly a fan and if it’s good enough for a Victoria’s Secret Angel, it’s good enough for us.

Buy now

For more of the best shampoos for the driest hair, shop our edit below.

Your newfound luscious locks will thank you for it.

The post The best shampoo for dry hair that’ll fix all levels of brittleness appeared first on Marie Claire.

Wrapping paper with your face on it now exists so we’re stocking up

Wrapping paper with your face on it now exists so we’re stocking up

Merry Christmas from me (and me, and more me…)

personalised wrapping paper
Credit: Prezzybox

Christmas is coming. Okay, we’ve still got eight weeks to go (not that we’re counting), but experts say that putting your decorations up early could make you happier – and when there are Harry Potter baubles to be bought and Prosecco Christmas crackers to put on ice then why wouldn’t you start the countdown immediately after bonfire night?

While you’ve no doubt already written your list for Santa, when it comes to buying for others it can get a bit tricky. Of course you know that you want these absolutely adorable stocking fillers, but what about your sister, or your other half, or your pet? What do they want?

If you’re really stuck when it comes to presents this year, why not give someone – or many people, for that matter – the gift of your face plastered all over some glitzy wrapping paper?

personalised wrapping paper

Credit: Prezzybox

Gift website Prezzybox are selling the very personalised wrapping paper and we have to say, we’re big fans.

Sure, you’ll need something to wrap first, but it doesn’t really matter what the object is because the true present is immediately clear from the get go.

And they won’t forget who it’s from, either.

Just think of how happy you’ll be making somebody every time they look underneath the Christmas tree and see your face smiling back. You could even get them multiple small gifts so that your presence in their living room is really felt and hard to ignore.

A two-metre roll will set you back £17.99 – and there’s no excuse not to use it for everyone on your xmas list.

All you have to do is upload a photo of yourself and they’ll do the rest. Or you could get creative and make it strange by choosing a picture of the person you’re actually buying for. Or your dog! Who doesn’t want your pup’s face all over their wrapping paper?

The options are endless.

It’s a big yes from us.

The post Wrapping paper with your face on it now exists so we’re stocking up appeared first on Marie Claire.

You can now apply to be a Yorkshire pudding taster and we’re signing up

You can now apply to be a Yorkshire pudding taster and we’re signing up

Here’s how

roast restaurant review

Thinking about a career change? You’re probably frantically Googling career hacks and searching for the ‘best time of day to apply for a new job‘.

However, the search ends here and now – because we’ve found a job that is perfect for pretty much anyone who loves a good roast dinner.

How about trying your had at Yorkshire pudding tasting?

An advert on Airtasker was posted, reading: ‘Need help perfecting my Yorkshire Puddings’ and it might sound too good to be true, but it isn’t. Plus, it’s a paid position.

So just who is looking for a Yorkshire enthusiast?

The Botanist Trinity bar in Leeds, West Yorkshire is on the hunt for a pudding pro – and it could be you.

The ad reads: ‘Do you love Yorkshire Puddings? Fancy yourself as the next Paul Hollywood?

yorkshire pudding taster job

Credit: Clive Dixon/REX/Shutterstock

‘Then I’ve got a task for you! We’re searching for one Yorkshire resident who knows what makes the perfect pud to help us perfect our signature Sunday Roast.

‘One lucky candidate will be chosen to attend a session at The Botanist Trinity, where you’ll be served a wide range of Yorkshire puddings made using different methods, with gravy of course!’

Not only will you be served up an array of Yorkshire puddings to try, you’ll also get £250 for your time and tastebuds.

All you have to do to land the job of your dreams is reply to the advert listing describing ‘the most memorable roast dinner you’ve ever had’.

Examples include: ‘Maybe you travelled miles back home for your Mum’s roast beef after a break up, or did you pop the question over the gravy boat? Perhaps your most prominent memory is burning the potatoes to crisps and having to eat out instead! Whatever made that roast dinner memorable, we want to know about it.’

The job listing states that ‘the applicant with the story that makes [them] laugh or cry’ will land the coveted position as Yorkshire pudding taster.

So get thinking of your best roast story. Good luck.

The post You can now apply to be a Yorkshire pudding taster and we’re signing up appeared first on Marie Claire.

Why this new way of dying your hair is about to change the way your treat you hair

Why this new way of dying your hair is about to change the way your treat you hair

Herby hair dye for the win

henna hair tried and tested

If, like me, you operate in a continuous state of panic about the condition of your hair: thinning, dull, snappy, existing limp and lifeless and forever evading a state of ‘bounce’… then colouring said hair can sometimes be challenging.

Yes, we’ve come a long way from the hair-ruining dye formulas of yesteryear, but colouring has never really been good for your hair, has it?

Step forward then, Botanea. A new, all natural henna hair colour system that won’t ruin your hair, only improve it. Sold. Sold. And sold…


Botanea is unlike any other hair colour you’ve had before. It’s a 100% natural herb-based colour, composed of three natural vegan ingredients: Henna, Cassia and Indigo.

The herbal ingredients, which L’Oréal Professional have made sure to responsibly, and sustainably, source from India, are then are coated in coconut oil, to prevent them from drying out (no chemicals here), and that’s it. Let’s break it down…


One of the most famous herbal hair dyes, the henna used for Botanéa comes from the leaves of Lawsonia Inermis, grown in Rajasthan in north-west India. It releases warm copper pigments, so is perfect for blondes with dark and copper bases.


A natural dye derived from the indigo plant that packs a punch. The plant, Indigofera Tinctoria, is grown in Tamil Nadu, in southern India and contains blue-y purple pigments, which is great for brown and dark bases.

Cassia AKA neutral henna…

This star ingredient doesn’t actually contain colour, instead, it’s used to adjust the tones and add luminosity and radiance.

These three power players are mixed to a bespoke recipe depending on your own natural hair and the colour you’re wanting to achieve, resulting in a high-shine blend that is totally individual to you.


Prepare for a Hogwarts-esque trip to the hairdresser, for this colouring session is not your average trip to the salon. Once you’ve chosen your colour, it gets custom blended for you on the spot. If you’ve got long hair like me, expect to be confronted with a massive sludge bowl; warm, green and full of magical (OK, natural) hair-loving ingredients. The sludge pot™ is actually a paste made up of the plant powders (which look like tea-like leaves) and have been mulched together using hot water. The warm paste actually feels really nice on your scalp, and dries like a mud mask cum scalp treatment for an extra nourishment boost before being washed off. I like to think of it as a spa day for your hair.


I got my henna hair job done at the Percy & Read East salon in Spitalfields (if you go there, ask for the wondrous Ellenora), where the Botanea treatment starts from £72. For your nearest salon, check here.


As every colour is essentially bespoke, each result will differ slightly in terms of colour and longevity. My naturally brunette hair (with touches of red) lasted for about ten weeks, but as I opted for a natural reddish tint full of gloss, it was hard to see when it had completely faded. Something which I was eternally grateful for, as I’m not really into the whole regrowth look.

The post Why this new way of dying your hair is about to change the way your treat you hair appeared first on Marie Claire.

Cara Delevingne and Rita Ora: the BFFs on how to deal with cyber bullies and online negativity

Cara Delevingne and Rita Ora: the BFFs on how to deal with cyber bullies and online negativity


Chances are you, or someone you know, have been beauty cyberbullied in the past. With the number of users on Instagram now at a record high of one billion, it’s little surprise that so many of us are affected by comments that appear on our feeds.

According to research, 1 in 4 women have experienced cyberbullying based on their looks, 65% say their confidence has been affected and they’re less likely to experiment with their beauty look or style, 46% have turned to drugs, alcohol, self-harm or eating disorders because of it and a whopping 115 million images being deleted per year.

These shocking figures have prompted Rimmel to launch their #IWILLNOTBEDELETED campaign alongside The Cybersmile Foundation, a nonprofit organisation committed to tackling all forms of digital abuse.

The beauty brand’s long-term project hopes to raise awareness and take stand against this behaviour: ‘Rimmel has a clear purpose to inspire people to experiment & express themselves with make up to be their authentic self,’ says Sara Wolverson, Vice President of Rimmel Global Marketing at Coty. ‘As a brand, we are against narrow definitions of beauty, people being shamed, judged and criticised because of their looks and this behaviour manifests itself widely today in the form of beauty cyber bullying.’ by showcasing real life stories of those affected.

The campaign goes live on 12th November and it showcases real life stories of those affected, including influencers and Rimmel ambassadors Cara Delevingne and Rita Ora.


We sat down with the two best friends to chat about the best ways to deal with negative abuse online and the importance of the project.


CARA: Yes, I think because you’re in the public eye they maybe assume that you won’t see it, or that-

RITA: Or that you’re supposed to just accept it because you’re a public figure.

CARA: Or that for some reason you’re different than any other human being that gets affected by that sort of thing.

RITA: Yeah, I think people forget that we’re also, like, human? You know, and sometimes it’s hard. It’s like people think that because we’ve chosen this profession it’s almost, like, it comes with the territory, but at the end of the day, no it doesn’t. Like cyberbullying is just not cool full stop, and we also feel that too.

CARA: And if we allow it, then it means that we’re allowing it for other people to do it too.

RITA: Yeah, which is the point of this #IWILLNOTBEDELETED campaign.



CARA: Yes, for sure.

RITA: Totally, yeah, yeah.


RITA: Well, I don’t focus on the comments as much as I used to anymore, I’ve very much learned to numb myself to it over the years. But for someone that’s first starting out and they’ve just started an account or whatever, of course you can’t help but look. But then you get to a point where you’re like, ‘This is so bad for me, that it’s just poisoning my mind.’ Mental health in general is such a big deal and it’s so important that you have to look after your mental health and like, do what’s right for you so you don’t get anxious, you don’t have stress, and like, you’ve got good people around you.


RITA: I don’t, no.

CARA: I mean, I do sometimes, especially when I’m posting something that I want to create a conversation or a discussion – whether it’s political, or some other thing that I believe in.

RITA: I don’t look at my, like, picture comments, but if you want to start a convo that’s a good point.

CARA: I remember when I was younger I’d look at comments to try and find things to validate the fact that I felt shit about myself.  I hated myself and wanted people to tell me they hated me too so I could be like, ‘I knew I was right.’ It’s really hurtful and bad, but the thing is the amount of time you spend looking at these things you could be doing something to help yourself or someone else. So, if you read a bad comment, write a gratitude list, write down five things you love about yourself on a sticky note and stick it on your mirror and stare at that in the morning.

RITA: That’s really good for you.


RITA: No, because I think that it’s super negative. It’s best just to filter out people in your life that bring negative energy. It’s better to surrounded yourself with friends. We’re friends and we’re doing this campaign together because we’re both really sincere about not only our friendship, but the experiences we’ve gone through together in the public eye. Me and Cara became best friends early in our careers, our friendship blossomed in front of everyone. You know pictures of us would appear everywhere and we learnt together how to deal with these types of things. It’s made our friendship so much stronger and now we can put that out to other people and help them. We can be the friend to support them. So, this isn’t phony; it’s a real campaign, with real people.

CARA: Exactly, this whole things is about real friendship, support and truth and finding the light when the world seems quite dark.


CARA: Talk about it. Reach out to other people, because everyone has dealt with it before. You know it doesn’t matter what position, where you’re from, how old you are, what your job is, we’ve all dealt with some form of it. And also, if you are a cyberbully, check yourself man. Like why are you saying the thing you’re saying? I mean I’m sure there are so many reasons as to why. If you’re someone going through it, surround yourselself with people that love you or people that lift you up because that’s the most important thing.


CARA: Yes, I try to do one once a week for a whole day.

RITA: I try to not bring my phone into bed. It’s not a screen thing, but watching Netflix is way better than scrolling through social media.

CARA: I also get FOMO and I just look at people and I’m like oh, why can’t I be everywhere at once and it’s just like-

RITA: I suffer from severe FOMO too.

CARA: I look up and I’m like how long have I been in this hole for? Just scrolling.

RITA: It just happens because as women we’re really competitive and we really want to just prove ourselves, because that’s always what we’ve had to do for our whole live.

CARA: Because there’s that feeling always that there’s only one space for one person and it’s just ridiculous.

RITA: There’s space for all of us and it won’t kill you to not go to that party that night. I’m slowly learning myself. I’m learning to deal with that everyday.


CARA: To be honest, people already have the choice to delete certain comments. If someone is struggling and having really bad issues with cyberbullying then I think it’s important to do that. But in my opinion, I like to be able to have conversations in my comments, especially when I’m posting about things that I want to debate about. I think it’s important, but there’s a limit you know. There’s always going to be pluses and minuses, but if you get rid of it completely for everyone then you’re getting rid of the choice.

RITA: There’s so much pressure amongst kids of who’s following who and how many followers they’ve got and I think it’s important that schools are up to date on things like this and teach kids that those things aren’t important. It’s a much better tool for things like speaking your mind or showing off work that you’re proud of. That’s what I use it for



RITA: One hundred percent.

CARA: They’re the people that should be doing it first of all, you know. So I’m really proud that Rimmel, which is a big company that has a huge outreach and inspires so many people, are tackling this. Hopefully this campaign will get back to companies like Facebook, and it’ll force them to realise that they need to do something about it. You can’t fix the problem completely, you can only help, so they should be helping.

RITA: And it’s so cool that it’s a makeup brand, you know? And it’s a brand that accepts  and promotes individuality. In the shoot for this campaign, we all represent something different. And it’s just nice to be part of that generation.

The Rimmel #IWILLNOTBEDELETED campaign goes live on 12th November 2018.

The post Cara Delevingne and Rita Ora: the BFFs on how to deal with cyber bullies and online negativity appeared first on Marie Claire.

‘Twitter is removing the like button and it’s about time’

‘Twitter is removing the like button and it’s about time’

Here’s why Junior News Editor Jenny Proudfoot thinks it’s a good thing…

How clean are your apps?

Today it was announced that Twitter was getting ready to remove its ‘like’ button – one of only three ways people can respond to posts (like, retweet and reply).

Why? To get the platform’s priorities straight, with Twitter CEO Jack Dorsey announcing that his plans were to improve debate on Twitter.

‘As we’ve been saying for a while, we are rethinking everything about the service to ensure we are incentivising healthy conversation, that includes the like button,’ the Twitter communications team confirmed. ‘We are in the early stages of the work and have no plans to share right now.’

Unsurprisingly, the announcement has been divisive, with a lot of Twitter users arguing that the removal is unnecessary, and even more suggesting that the platform’s time could have been better spent.

Why remove the ‘like’ button when you could spend that time removing hate speech and the abusive accounts out there?

While the statement rings true, I am actually behind Twitter’s removal of the ‘like’ button. In fact, in my opinion – the sooner the better.

Why? Because social media has become a popularity contest and we all need to stop looking for validation.

I am a London-based millennial journalist with a growing social media presence – in other words, all I think about is likes.

Every tweet, every Instagram post, every Insta story involves a long thought process – What time will be the most popular for posting? Which filter will people prefer? And what opinion should I raise to get me all the likes?

Our society is built on validation, and while social media used to be a place to inform and discuss, it has since become a ‘like for like’ marketplace to make us all feel powerful.

But power is knowledge, and if a lot of us are honest, we’ve lost ourselves, what we think, and what we believe, changing and shaping our opinions to get the most likes and be the most influential online.

So yes, removing the ‘like’ button might be problematic for some budding influencers hoping to make their money on avocado toast photographs, but it will mean that the people who are posting are not just posting for likes, and are tweeting with an actual purpose.

We can still post whatever we want to, it will just be for us rather than for the likes.

There’s no word yet as to when the change will be made, but if it starts better debates and improves the quality of what we’re talking about, I say ‘bring it on’.

Let us know your thoughts on Twitter at @MarieclaireUK

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